ICONIC BRANDS

Drogasil, Droga Raia and Onofre are leading Brazilian retail brands, with a centenary tradition, with a strong identity and reputation among their customers, in addition to digital performance.

EXCEPTIONAL POINTS

One of the differentials of RD is our portfolio of strategically located business points, which includes the best corners in Brazil, both in mature and in recent markets, and quality reproduction through accelerated organic growth.

PROPRIETARY PLATFORM AND INFRASTRUCTURE

The vision that guided the formation of RD was the sharing of assets and the complementary skills among the main retail brands in Brazil.

QUALIFIED AND MOTIVATED PEOPLE

We believe that service excellence is in the combination of employee technical training, empathy for customers and commitment to solving problems, placing the relationship ahead of the sale.

DIFFERENTIATED AND EFFICIENT FORMATS

We have different store formats, with advanced category management concepts and with a high marginal return on invested capital. To do this, we reviewed all store segmentation, optimizing the assortment and pricing of each store to the customer’s profile.

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